This is a reminder for the CMI webinar on January 29, 2025. In 2025, content marketing thrives as a data-driven, personalized approach, leveraging AI and immersive technologies like AR and VR to enhance user experiences. Brands focus on authentic storytelling and value-driven content to build trust and long-term customer loyalty. Content Marketing Institute is hosting a webinar ‘2025 Content Marketing Predictions (And How to Navigate Them)’ on Wednesday, January 29, 2025, at 1.00 pm EST. The CMI team says, “Seize early opportunities. Ditch defunct approaches. Boldly go into 2025... [...]

In 2025, content marketing thrives as a data-driven, personalized approach, leveraging AI and immersive technologies like AR and VR to enhance user experiences. Brands focus on authentic storytelling and value-driven content to build trust and long-term customer loyalty. Content Marketing Institute is hosting a webinar ‘2025 Content Marketing Predictions (And How to Navigate Them)’ on Wednesday, January 29, 2025, at 1.00 pm EST. The CMI team says, “Seize early opportunities. Ditch defunct approaches. Boldly go into 2025 with a content marketing strategy tuned to the latest expert-led... [...]

Attention metrics are data points that model how consumers pay attention to media placements and creative. They can range from loose proxies like viewability to exact measures like eye-tracking. Content Marketing Institute has published a new video ‘Attention Metrics Get a Glow-Up | What’s New?’. The CMI team says, “What’s new in content marketing that you need to lead from Content Marketing Institute’s Robert Rose. Attention metrics are hot again, thanks to advances in biometrics, direct feedback channels, and AI tech capabilities. These highly accessible data signals... [...]

This is a reminder for the Industry Dive webinar to be held on February 1, 2024. Industry Dive is hosting a webinar ‘2024 Content Marketing Predictions’ on Thursday, February 1, 2024, at 1.00 pm ET. The ID team says, “Bolster your content marketing roadmap for 2024 with expert analysis of industry-defining predictions. Based on combined predictions survey data from studioID and Content Marketing Institute, year-ahead forecasts from hundreds of marketing leaders are locked in. Join our panel of experts as they help you get ahead of the most critical trends and challenges set to... [...]

Content Marketing Institute has published a new video ‘Big Marketing Moves: What Happened, What’s Next?’. The CMI team says, “The content marketing news you need to lead in 5 minutes, from Content Marketing Institute’s Robert Rose. In 2023, marketers adapted to an AI explosion, Twitter’s implosion, and a thousand Web3 dreams that failed to take off. But what game-changers might 2024 bring to the table? Robert Rose shares his thoughts on why branding, social media, and innovation will retake the spotlight in the upcoming year. ” https://www.youtube.com/watch?v=4fXVljxwHu8 Content... [...]

Industry Dive is hosting a webinar ‘2024 Content Marketing Predictions’ on Thursday, February 1, 2024, at 1.00 pm ET. The ID team says, “Bolster your content marketing roadmap for 2024 with expert analysis of industry-defining predictions. Based on combined predictions survey data from studioID and Content Marketing Institute, year-ahead forecasts from hundreds of marketing leaders are locked in. Join our panel of experts as they help you get ahead of the most critical trends and challenges set to dominate 2024. Join our expert panel to: Navigate the top three trends that will... [...]

Content Marketing Institute has published a new video ‘Social Media Turmoil Continues | 2024 Content Marketing Predictions’ featuring content marketing predictions for 2024. The AWeber team says, “Changes in the social media landscape will affect content and marketing in strategy, budgets, traffic, and more in 2024. We’ve asked industry thought leaders (including Content Marketing World speakers and Content Marketing Award winners) for their insights and advice on the trends most likely to affect your work in 2024. Here are their thoughts on how turmoil continues to affect the... [...]

Content marketing has been very important in 2023. It’s an effective way to build relationships with customers and create an online presence. Content Marketing Institute contributor Stephanie Stahl has published an article featuring key trends and expert predictions on content marketing in 2024. She says, ““Should we even bother with the annual content and marketing predictions piece,” CMI wondered. “AI will just continue to dominate the conversation. Will there be any other visions for 2024?” Wow, did this group of Content Marketing World speakers, Content Marketing Awards... [...]

Content Marketing Institute has published another video in the ‘2023 Content Marketing Predictions’ focusing on ‘Content Creation’. The CMI team says, “How confident do you feel about your plans for 2023? We’ve asked industry thought leaders (including Content Marketing World speakers and Content Marketing Award winners) for their insights and advice on the trends most likely to affect your work in 2023. In this video: Jennifer Harmon, Convince & Convert Tony Gnau, T60 Productions Jennifer Watson, Global Marketing and Social Media Expert Robert Rose, Content... [...]

Content Marketing Institute has published another video in the ‘2023 Content Marketing Predictions’ focusing on ‘Data and Tech’. The CMI team says, “How confident do you feel about your plans for 2023? We’ve asked industry thought leaders (including Content Marketing World speakers and Content Marketing Award winners) for their insights and advice on the trends most likely to affect your work in 2023. In this video: Brian Piper, University of Rochester Andi Robinson, Hijinx Marketing Michael Semer, MSMC Tim Hayden, Brain+Trust Brian Kavanaugh, Bynder Morgan Norris,... [...]