An Honest Conversation about Authenticity with Ravi Hampole [Podcast]

Convince & Convert has published the latest episode of the Social Pros Podcast titled ‘An Honest Conversation about Authenticity with Ravi Hampole‘. This episode covers the following: Ravi shares what excites him most about Lululemon’s new brand identity and its focus on how products and movement make people feel How storytelling bridges the gap between product design and brand identity, with a focus on community connection and authenticity in campaigns The three pillars of Lululemon’s new brand identity: Honest, Playful, and Vibrant Ravi explains the balance between authenticity... [...]