Transforming Customer Acquisition With AI: First-Party Data Is Key, August 30 [Webinar]

Digital advertising is at a critical inflection point. The decline of third-party signals has decreased programmatic audience sizes. Adweek is hosting a webinar ‘Transforming Customer Acquisition With AI: First-Party Data Is Key’ on Wednesday, August 30, 2023, at 1.00 pm EDT. The Adweek team says, “Hear from Jason Perocho, VP of product marketing at Amperity, who will examine how brands can use AI and machine learning to take control of freely given and owned customer data and deliver exceptional results. You’ll find out: Why innovative leaders are deciding to own their customer... [...]