The term “Data Apocalypse” refers to a catastrophic event caused by the loss, corruption, or misuse of vast amounts of digital information, leading to severe disruptions in various aspects of society, economy, and governance. Safeguarding data integrity, privacy, and security is paramount to mitigate the risks associated with a potential data apocalypse scenario. Content Marketing Institute has published a new video ‘Prepare: The Data Apocalypse Will Come (Eventually)’ featuring Robert Rose. The CMI team says, “A new IAB report finds only 42% of marketers expect third-party... [...]