Digital marketing in 2024 is increasingly data-driven, with AI and automation enhancing personalized customer experiences. Social media and influencer marketing continue to dominate, while privacy concerns push brands to adopt more transparent practices. Digital Marketing Institute has published an article featuring five digital marketing challenges. Rand Fishkin says, “There have been some fundamental shifts in the digital marketing landscape in recent years. In his recent webinar Rand Fishkin he explored how marketers can keep up with 2024’s biggest issues in digital marketing. It’s... [...]