Steffen Schebesta, CEO of Sendinblue has highlighted five digital marketing trends for small businesses in 2021. He says, In 2020, small businesses were forced to be nimble to grow and survive. As a result, more small businesses accelerated their digital transformation efforts to quickly and effectively reach customers online. Through all of the turmoil, key marketing trends emerged that will impact the way small businesses operate in 2021. Here are my predictions for how these trends will play out this year: 1. Small businesses put their foot on the gas to digitally transform According... [...]

FRCTL contributor Domenica D’Ottavio has published an article highlighting useful data-backed digital marketing predictions for 2021. She says, “In a combined effort, Fractl and Semrush examined global search traffic data and global organic traffic data from 2019 and 2020 for this study. We analyzed the available organic traffic information of the Top 20 Clutch agencies across nine categories: Digital PR agency Content marketing agency PPC agency Email marketing agency Social media marketing agency SEO agency Influencer marketing agency Full-service agency Branding agency”. 2021... [...]