Ecommerce content is material that businesses create to attract and retain potential customers online. Well-drafted content can help you make more sales done. Search Engine Land contributor Dan Taylor has published an article featuring three ways to make your ecommerce content more helpful. He says, “Historically, content on ecommerce category pages hasn’t been great. Most websites include paragraphs with keyword-rich headers to target and show “authority” on the topic, such as “history of,” “best,” or “cheapest” modifiers being incorporated (depending on the product’s... [...]

Facebook is a platform that can help you in every facet of the business. Today, the E-commerce domain is quite dependent on social media and influencers. Practical Ecommerce contributor Carolyn Mara has published an article to help you create the right E-commerce content for Facebook. She says, “Facebook is the king of social media for businesses. Billions of consumers learn of brands and products via the platform. Despite what many believe, Facebook is a thriving opportunity for e-commerce merchants — if you can capture an audience’s attention. In this post, I’ve collected seven types... [...]