Excellent customer service is crucial for retaining customers and building brand loyalty, as it directly impacts customer satisfaction and trust. It also encourages positive word-of-mouth referrals, driving new business and enhancing a company’s reputation. HubSpot has published a new video ‘The State Of Customer Service 2024’. The HubSpot team says, “Discover the transformative customer service trends shaping the industry in 2024, from the adoption of AI-powered reps and advanced personalization to seamless omnichannel support strategies.... [...]

Email marketing is a cost-effective, high-ROI tool that enables targeted, personalized communication, fostering customer engagement and driving traffic and sales. Its ability to deliver measurable results and automate campaigns makes it indispensable for businesses. HubSpot has published a new video ‘Email Marketing Explained: Tips & Free Tools’ featuring various email marketing tools. The HubSpot team says, “Are you new to email marketing and not sure where to start? Do you want to create engaging, conversion-driven email campaigns effortlessly?... [...]