Entity SEO focuses on optimizing content around entities rather than just keywords, leveraging structured data and semantic relationships to improve search engine understanding and relevance. By emphasizing entities such as people, places, and things, this approach enhances organic visibility and fosters richer search results. The latest The SERP’s Up SEO podcast episode is titled ‘Why entity SEO matters so much!’. The SERP’s Up team says, “What is “entity SEO” and how can entities play a practical role when doing SEO? Wix’s Mordy Oberstein and Crystal Carter... [...]

An entity in SEO is anything that can be properly specified, such as a term, place, or item. Among the qualities that identify a legitimate entity are uniqueness and discernibility. An entity need not be corporeal in order to exist. Search Engine Land has published ‘Entity SEO: The definitive guide’ explaining Entity SEO. Timothy Warren says, “In May 2012, one could argue that entity SEO was born. Google’s machine learning, aided by semi-structured and structured knowledge bases, could understand the meaning behind a keyword. The ambiguous nature of language finally had a long-term... [...]

Rank Ranger has published a new episode of the In Search SEO podcast ‘6 Tips to Boost Your Entity SEO’ featuring Sara Taher. The Rank Ranger team says, “What exactly is entity SEO and how do you use it to boost your SEO? That’s what we’re going to be talking about today with someone who’s an author for both Search Engine Land and Search Engine Journal. She’s worked both agency side and in-house and has been doing SEO for the past eight years. She is currently the SEO manager at Assembly Global. A warm welcome to the In Search SEO podcast, Sara Taher. In... [...]

Entity-based SEO describes a search engine’s attempt to generate the most accurate search engine results by connecting user intent, context, and the relationship between words. Rank Ranger has published the latest episode of In Search SEO podcast ‘Six Tips to Boost Your Entity SEO’ featuring Sara Taher. In this episode, Sara shares six tips to boost your entity SEO, including: Create a topical map Decide on the page/topic Entity research Integrate entities Add internal links Add schema. https://www.rankranger.com/blog/six-steps-to-boost-entity-seo Rank Ranger  [...]