MarTech Highights 11 Essential SEO Elements

Essential SEO elements include optimizing keywords to align with user intent and ensuring they are strategically placed in titles, headings, and content. Additionally, creating high-quality, engaging content and building credible backlinks are crucial for improving search engine rankings and visibility. Martech contributor John McAlpin has published an article highlighting 11 essential SEO elements you should be tracking. He says, “This article dives into what is essential to track and how to track each. I’ll also cover helpful paid tools for tracking SEO elements. (I’m not affiliated... [...]