Download: Experian’s ‘ Seven ways digital marketing will change in 2014’ Report

Experian has released a free report titled “Seven ways digital marketing will change in 2014”. The Experian team says, “In 2014, aligning with the customer is imperative for success. Getting there will require differentiation in data strategy, in technology and for every customer interaction. This series of predictions from Experian Marketing Services leaders highlights critical aspects of bringing these to life through predictive analytics, data quality, actionable insights, technology and more. Key topics include: Challenges of the CMO Email, mobile, social trends in a cross-channel... [...]