Facebook Ads testing allows marketers to experiment with different creatives, audiences, and placements to optimize performance. A/B testing helps identify the best-performing elements, ensuring higher engagement and ROI. The latest ‘HubSpot Marketing’ video is titled ‘The Best Facebook Ads Testing Strategy (Step-by-Step Tutorial)’. The HubSpot team says, “Tired of watching your Facebook ad budget disappear with little to show for it? In this step-by-step tutorial, we break down our proven 5-phase Facebook Ads testing strategy that helps you identify what actually... [...]

Facebook Ads retargeting helps businesses re-engage users who have previously interacted with their website, app, or content. By delivering personalized ads based on past behavior, it boosts conversions and maximizes ad spend efficiency. The latest ‘HubSpot Marketing’ video is titled ‘Facebook Ads Retargeting – A Complete Guide for Small Businesses’. The HubSpot team says, “Transform abandoned carts into sales with this comprehensive Facebook retargeting strategy! In this video, We dig into the power of Facebook ad retargeting to drive conversions and... [...]