Social Media Examiner has published a new video  ‘How Much Should You Spend on Facebook Ads? Budgeting Steps’ to help you plan and make most from your Facebook advertising efforts. The SME team says, “Trying to lock the budget for your Facebook ads? Need some ad spend wisdom? Facebook advertising expert Allie Bloyd walks you through the steps to determine the Facebook ads budget for your specific business. You’ll learn what percentage of your advertising budget to dedicate to Facebook ads based on your revenue goal, and how to distribute your monthly ad spend across campaigns... [...]

Social Media Examiner has published a new video ‘How to Use Facebook’s Asset Customization to Tailor Your Ad Placements’ featuring Paul Ramondo. Watch this video to learn new ways to improve your Facebook ads. The SME team says, “Want to use one piece of creative for more than one ad placement? Wondering how to easily fine-tune a single creative asset to Instagram and Facebook ads? Facebook ads expert, Paul Ramondo, shows you how to customize one creative asset for multiple placements without leaving Facebook Ads Manager. You’ll discover how to use the asset customization... [...]