The important thing about marketing messages, however well crafted, is that they need to be presented to people who have a need and a desire for what you are selling. Otherwise the effort (and expense) is wasted. New software, called Social Lead Chief 2.0, helps you find Facebook members who are looking for what you are selling, so that your sales message can be presented to them. It finds these people by inserting quizzes, surveys and polls in the Facebook newsfeed. In a nutshell, here is what it can do for you: ■ Run Viral quizzes in people’s Newsfeed. ■ Use the lead capture form for any... [...]

The Dark Post Profits team sent us a note saying they encourage you to get a “free” copy of Dark Post Profits. Here’s what they are thinking. When you go through Dark Post Profits and soak up its wisdom, you are going to love it, because it improves the success of your Facebook ads, many times over. If you do find it helpful, tell your friends as a “member affiliate”. When one buys, you get paid 50%, as a commission. So just 2 referrals and you have paid for your own copy, making it essentially “free”. The entire process is outlined in Section 10 of Dark Post Profits on... [...]