Facebook has launched ‘Facebook Shops’, a free tool that allows business page admins to create a Facebook or Instagram-based mobile-optimized online store that highlights products or collections of items. HubSpot contributor Pamela Bump has published a comprehensive article on Facebook Shops and how to businesses can use it. She says, “below is a quick step-by-step guide for setting up your first Facebook Shop. How to Use Facebook Shops 1. Make sure you’ve fulfilled all the Facebook Shops requirements. Although creating a Facebook Shop is free for all businesses, Facebook... [...]

Facebook Shops is a mobile-first shopping experience where businesses can easily create an online store on Facebook and Instagram for free. Social Media Examiner’s Mari Smith has shared some useful tips to help you set up your own Facebook shops. Smith says, “If you already have a shop on Facebook or Instagram, your shop will automatically update to the new Facebook Shops. You’ll get a notification or an email or both from Facebook. If you don’t already have a shop, read on to learn how to set one up for your business. #1: Decide If a Facebook Shop Makes Sense for Your Business Facebook... [...]