FB Magic Bar: Get traffic from Facebook that actually converts #ad

Marketers are using Facebook more and more, but many are seeing their Facebook ad dollars wasted. They are not getting the optins and click-throughs they need. Chad Nicely and his partners, Karthik Ramani and Chris Jenkins were having the same problem. They poked around, trying this and that, looking for what was going wrong. Their mistake (and the mistake of many others) was that they sent their ad traffic to a squeeze page and almost no one had enough trust to opt in there. So they changed their flow to send people to their blog instead. The visitor sees a post written to inform and interest... [...]