MOZ Highlights Four Skills Marketers Will Need

In 2024, marketing continues to evolve rapidly with advancements in AI-driven analytics, hyper-personalization, and immersive experiences, empowering businesses to deliver targeted messages and forge deeper connections with their audiences across diverse digital platforms. The integration of augmented reality (AR) and virtual reality (VR) technologies further enhances marketing strategies, offering immersive brand experiences and reshaping consumer engagement. MOZ contributor Bethan Vincent has published an article featuring the top four skills marketers will need in the future. She says, “There’s... [...]