Digital Marketing Depot has published an ebook ‘The Future of Digital Advertising: Your Paid Media Playbook for 2024’. The DMD team says, “Which digital advertising plays will your brand run in the coming year? Changes in consumer behavior, the regulatory environment and the paid media landscape in general are forcing marketers to think about the channels and tactics that will drive business with digital advertising. This playbook examines the paid media outlook and takes a closer look at how marketers are making connected TV part of their paid media mix. MNTN is the Hardest... [...]

Building great ad creative is more important than ever to grab your audience’s attention and drive better business results Martech is hosting a webinar ‘The Future of Digital Advertising: How to Deliver Personalization at Scale with Agility and Automation’ on Thursday, June 24, 2021, at 1.00 pm EDT. The Martech team says, “Join experts from Ad-Lib.io and learn why marketers should not only look at tools but also at marketing processes to encourage collaboration between stakeholders and bridge the gap between creative and media teams. Key takeaways: Deliver digital creative... [...]

Building great ad creative is more important than ever to grab your audience’s attention and drive better business results Martech is hosting a webinar ‘The Future of Digital Advertising: How to Deliver Personalization at Scale with Agility and Automation’ on Thursday, June 24, 2021, at 1.00 pm EDT. The Martech team says, “Join experts from Ad-Lib.io and learn why marketers should not only look at tools but also at marketing processes to encourage collaboration between stakeholders and bridge the gap between creative and media teams. Key takeaways: Deliver digital creative... [...]