GA4 Checklist: How to Migrate and What You Should do Now [Guide]

Google’s universal analytics will be turned off on 1 July 2023. So it is important to have GA4 set up before the end of June this year. Builtvisible contributor Gary Stubbenhagen has published a brief guide on how to migrate and what you should do now. He says, “Here are some key timeline dates for the coming year to help you get up and running with GA4 and make sure you’re not losing any valuable data. 30th June 2022 By 30th June this year, you’ll need to have business-critical data like traffic sources, content viewed and conversions, already in place and validated. If you complete... [...]