The Evolution of Search: Five Game-Changing Geo Trends

Geo trends refer to the analysis of location-based data to understand regional preferences, behaviors, and market dynamics. They help businesses tailor strategies, products, and services to meet the specific needs of different geographic audiences. Search Engine Land contributor Christina Adame has published an article highlighting five GEO trends that are shaping the future of search. She says, “Here are five key trends in GEO that are redefining the future of search, plus how you can prepare. 1. The evolution of entities  Entities are (once again) changing how we think about search and... [...]