Marigold’s 2024 Global Consumer Trends Index [Report]

MarketingProfs has published a new report ‘Marigold’s 2024 Global Consumer Trends Index’. The MarketingProfs team says, “According to a survey of over 10,000 buyers, their behaviors are shifting with technology and economic concerns. Brand loyalty remains strong—for brands that forge strong relationships with their buyers. In fact, eight out of every ten buyers are more likely to buy from brands that treat them as an individual. But brands with weaker customer relationships risk losing customers due to competitor prices or convenience. So the question is: How can your... [...]