By using Google advertising solutions you can expand your online reach and create more sales. Since Google offers a variety ways to advertise your products and services it is quite a task to choose the format your business needs. Digital Marketing Depot is hosting a webinar on ‘Google Ads & Phone Call Conversions’ on Tuesday, February 25, 2020 at 1.00 pm EDT. Attend this webinar and learn: Google Ads formats and best practices to drive callsData-driven optimization strategies to ensure the best resultsHow to use Google Ads automation to drive the right callsPersonalization... [...]

Site Visibility team has published a new podcast episode ‘Why I’m Moving All My Google Ad Campaigns Over to Smart Bidding’ featuring Rob Watson. Site Visibility team says, “On today’s episode of the Internet Marketing Podcast, Andy is joined by Rob Watson, founder at Freewheeling to talk about why after 12 months of testing, he’s moving all of his Google Ad campaigns over to smart bidding.  On the show you’ll learn: How Google smart bidding has improved so much over the last few years, and why it will keep on improvingThe results that Rob has seen from... [...]

By advertising on Google you can improve your brand awareness, reach more customers and consistently measure your performance. By having an insight into creation of right ads you can improve your ROI. WordStream contributor Allison Day has shared six steps to help you create effective Google ads for 2020. Allison says, “In this guide, I’m going to walk you through the steps you need to give your Google Ads account a quick refresh for the new year. And after you go through these steps once, you’ll realize that it really doesn’t take too long to give your account a good gut... [...]

Google advertising enables you to place your products and services at the spot when and where people search for. In Google’s own words “Your ad can appear on Google at the very moment someone is looking for products or services like yours”. But to make sure that your campaigns perform the way you want, you should be careful while creating your ads. WordStream contributor Joe Martinez has shared five best practices to help you improve your Google ads performance. says, “Best practices. Man is that a buzzword or what? Personally, I hate saying the phrase. I hate assuming... [...]