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Saturday, November 16, 2024

‘The New Year’s Writing Resolution You Can Actually Keep’ – ‘Copyblogger’ Blog

The latest post on ‘Copyblogger’ Blog is titled “The New Year’s Writing Resolution You Can Actually Keep”. Sonia Simone says, “It’s that time of year again. Time for resolutions, and for all of the skeptics and killjoys who say that resolutions never work. They certainly can work, but you need to approach them the right way. Most people fail at resolutions (at any time of year) for two reasons. The first is that they focus on outcomes (“lose 50 pounds”) rather than behaviors. The second is that they try to put massive changes into place all at once. (“I will work out three... [...]

‘2014: The Year of the Rainmaker’ – ‘Copyblogger’ Blog

The latest post on ‘Copyblogger’ Blog is titled “2014: The Year of the Rainmaker”. Brian Clark says, “A year ago almost to the day, I wrote 2013: The Year of the Online Writer. The basic premise was that we had reached a tipping point. Companies of all sizes that wanted to succeed now knew that: Content is what people want. Content is what people share. Content is what makes buying decisions happen. Those realizations, in turn, require great content creators. Notably, great writers. This coming year will continue the trend, with an added twist“. 2014: The Year of the Rainmaker ‘Copyblogger’... [...]

‘How Becoming an Authority Can Even Save Your Life’ – ‘Copyblogger’ Blog

The latest post on ‘Copyblogger’ Blog is titled “How Becoming an Authority Can Even Save Your Life”. Anthony Sills says, “Imagine you’re 30,000 feet in the air. You and the Copyblogger team are flying to SXSW, listening to Brian Clark talk about the upcoming presentations and everybody’s pumped up. But before you land at AUS, the plane crashes and everyone’s stranded in the middle of nowhere. As the CEO and content marketing expert, everyone looks to Brian for direction“. How Becoming an Authority Can Even Save Your Life ‘Copyblogger’ Blog  [...]

‘How to Succeed Online (Even if You Aren’t a Rock Star)’ – ‘Copyblogger’ Blog

The latest post on ‘Copyblogger’ Blog is titled “How to Succeed Online (Even if You Aren’t a Rock Star)”. Sonia Simone says, “Yesterday on Google+, Charlotte Pierce made a very sensible remark. By the way, does everyone have to be a hotshot, guru, or a rock star? How about just quietly excellent? I’m with Charlotte. In fact, I’ve just about lost my patience with the parade of internet-famous quasi-celebrities. Maybe being a rock star isn’t so awesome“. How to Succeed Online (Even if You Aren’t a Rock Star) ‘Copyblogger’ Blog  [...]

‘6 New Rules for Becoming a Google+ Hangouts Hotshot in 2014’ – ‘Copyblogger’ Blog

The latest post on ‘Copyblogger’ Blog is titled “6 New Rules for Becoming a Google+ Hangouts Hotshot in 2014”. Demian Farnworth says, “Gary Vaynerchuk has achieved notable success through content marketing, and he sometimes says the unbelievable. His crime this time? In his new bookJab, Jab, Jab, Right Hook he argues that Google+ is worthless. In Gary’s defense, I think he simply has not given Google+ a fair shake. In an interview with Marie Forleo, he shares a list of specific things to post — andhow to post them — on specific social networks. He names all the usual suspects:... [...]


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