AI is transforming search engines by delivering more personalized, context-aware results and conversational responses that go beyond traditional keyword matching. With advancements in generative AI, future search engines will focus on proactive information delivery and deeper user intent understanding. The latest The SERP’s Up SEO podcast episode is titled ‘AI & The Future of Search Engines’. The Wix team says, “How is AI reshaping the world of content creation and SEO? With Wix’s Mordy Oberstein and Crystal Carter “prompting” the conversation,... [...]

The latest The SERP’s Up SEO podcast episode is titled ‘How to tell if Google loves you’. The Wix team says, “Is Google sweet on your website, or does it have a secret grudge? Wix’s Mordy Oberstein and Crystal Carter get a little nostalgic as they take a quick detour into ‘90s music, reminiscing about Ace of Base and Hanson—Mmmbop! We learn how to shore up the pages that are on the brink between ranking and not ranking, and figure out if it is a topic or intent misalignment or if it has something to do with your topic depth. Minding the SERP... [...]

Maintaining Google rankings requires consistent optimization of your website’s content, structure, and performance. Regularly updating high-quality, relevant content and adhering to SEO best practices can help sustain visibility and drive organic traffic. The latest The SERP’s Up SEO podcast episode is titled ‘The hard work of maintaining your Google rankings’. The Wix team says, “How do you successfully rank your site’s content at the top of the SERP… and then keep it there for the long haul? Wix’s Mordy Oberstein and Crystal Carter are... [...]

Google rankings determine your website’s visibility and accessibility online, influencing its traffic and potential customer reach. Optimizing your site with effective SEO strategies can significantly improve its position in Google search results, enhancing its overall online presence and success. Orbit Media Studios’ Andy Crestodina has published an article on improving your Google rankings. He says, “This post is our step-by-step guide to improving your Google rankings and search traffic fast. It’s the only SEO shortcut that I know of and my most reliable SEO win. I’ve done... [...]

Ahrefs contributor Si Quan Ong has published an article featuring three fast and accurate ways to check Google Rankings. He says, “Have you been Googling your keyword to see where you’re ranking? Never do that. It won’t be accurate because Google personalizes search results by things like your location, language, and device. Even using an incognito or private tab doesn’t fully solve the problem. To check rankings accurately, you need to use tools. How to check rankings for one keyword Use our free keyword rank checker. Enter your target keyword, add your website, and choose your... [...]

A mix of quality content and SEO is the key to achieving higher rankings in Google search. Search Engine Journal contributor Chuck Price has shared five proven ways to increase your Google rankings. He says, “If you want to boost sales and conversions by taking your website to the first page of Google, here are five steps you should take. 1. Start With A Sound Foundation Poor website structure and information architecture can doom even the best SEO campaigns. If your website is difficult for users to navigate and Google to crawl, your rankings are likely to suffer. Pay attention to Core... [...]

The latest MOZ blog post is titled “New Moz-Builtwith Study Examines Big Website Tech and Google Rankings”. Cyrus Shephard says, “BuiltWith has cataloged over 5,000 different website technologies on over 190 million sites. Like BuiltWith, Moz also has a lot of data. Every two years, we run a Search Engine Ranking Factors study where we examine over 180,000 websites in order to better understand how they rank in Google’s search results. We thought, “Wouldn’t it be fun to combine the two data sets?” We wanted to find out what technologies websites were using, and also... [...]

Allan Gardyne has released the latest issue of ‘Associate Programs Newsletter’. The featured article is titled “New Affiliate Gets Page#1 Rankings”. [Newsletter] […]  [...]

The latest issue of ‘Search Engine Roundtable’ newsletter has been released. The featured article is titled “Do Search Engines Have A Bias In Showing Their Own Sites?”. [Newsletter] […]  [...]