SEJ Shares Google Shopping Product Feed Optimization Tips

Google Shopping Product Feed Optimization ensures product listings are accurate, relevant, and high-quality to improve visibility and conversions. Optimizing titles, descriptions, images, and attributes enhances rankings and ad performance. Search Engine Journal contributor Brooke Osmundson has published an article featuring 10 Google shopping product feed optimization tips and tricks. She says, “Unlike traditional search ads, where keywords dictate targeting, Shopping campaigns rely on your product feed. The quality, accuracy, and completeness of your product data determine how often and... [...]