Growing an audience expands your reach, increasing brand awareness and potential customer conversions. It also provides valuable insights for refining marketing strategies and enhancing customer loyalty. Adweek is hosting a webinar ‘ Grow Audiences With Actions, Not Attributes’ on Thursday, October 3, 2024, at 1.00 pm ET. The Adweek team says, “Get best practices for building audiences based on actions, such as where they spend their time and money—rather than attributes—from leaders at Quad. You’ll find out: Why personalization beats segmentation, and how to build highly... [...]