Seven Steps to Create Helpful FAQ Pages

An FAQ page should address the most common questions customers have about your products, services, and brand as a whole. Search Engine Land contributor Julia McCoy has published an article featuring seven steps to creating helpful FAQ pages. She says, “Let’s get into writing a FAQ page, including where to find your most common customer questions, how to create high-quality FAQ page content, and how to ensure your FAQ page is a foundational content piece on your website. 1. Gather your most common customer questions Before you create your FAQ page, you need to find out which questions your... [...]