“Pillar Traffic” comes a long-forgotten term in the internet marketing world, “pillar content.” The idea was popular with bloggers several years ago and referred to traffic campaigns where bloggers would create specific types of very engaging content that their audience would share with their friends. Eventually, this dropped from most people’s radar. However, in part because it is no longer overused, it’s even more useful in bringing in new traffic now than ever. Chris Munch and his team are reviving this once popular traffic method. They have developed software... [...]

The latest software from Chris Munch is Hook Pages, a tool to build the popularity of your website using great content. The key to hook pages is something Munch calls “pillar content”. His sales page has a video that explains what he means in detail. But, in summary, “Pillar Content” refers to high-quality content that conveys the theme of your site. These are the posts that people share with their friends. And people will know what kind of content to expect when they come back. Creating pillar content is beneficial for increasing the visitor count for your site, as well... [...]

Chris Munch is known as a prolific creator of marketing tools. His latest is Hook Pages. The key to hook pages is something Munch calls “pillar content”. He has created 3 videos available (with free opt-in) from his “soon-to-be sales page” that explains what he means. If you are short on time, skip video 1. There’s a lot of good information in video 2 on finding and using pillar content. “Pillar Content” refers to high-quality content that sets the theme of your site, so people will know what to expect when they come back. His video explains things like: •... [...]