How SEO Works in 2025 [Video]

SEO in 2025 will be driven by AI, voice search, and user experience. Prioritizing high-quality content, E-E-A-T, and intent-based optimization will be key to ranking success. The latest ‘Exposure Ninja’ video is titled ‘How SEO Works in 2025’. This video covers the following: Why AI tools like ChatGPT and Perplexity are swallowing the top-of-funnel searches that used to be Google’s How agentic AI is becoming a “search assistant,” meaning I need to optimise for machines as well as humans Why zero-click search is escalating (and how to keep my brand visible... [...]