Image SEO is the practice of optimizing photos on your website for search engine crawlers in order to improve their visibility and ranking in search engine results pages (SERPs). Go Fish Digital contributor Aubrey Izurieta has published an article featuring five best practices for enhancing image SEO. She says, “We have included 5 tips to enhance your image SEO below. 1. Use unique and relevant images that enhance your content All images that are added to your site should be done in a purposeful way that elevates your content. Adding irrelevant images will not only confuse users, but will... [...]

Image SEO refers to the practice of optimizing your images for search engines through thoughtful alt text, appropriate captions, good file dimensions, and more. HubSpot contributor Caroline Forsey has published an article featuring eight image SEO best practices. She says, “Here, let’s explore what image SEO is, and the best practices you’ll want to follow to make your webpages more discoverable in image search results. 1. Use relevant, accurate alt text for user accessibility and SEO. As a quick refresher: Alt text is written copy that describes an image. For instance, if you... [...]

Google Search Central has published a new episode of the ‘Search Off the Record’ podcast titled ‘Let’s talk image SEO’. The Google team says, “Do you want to know how to increase traffic to your website with images? What about making your website more accessible for screen readers with alt text for an image? Our hosts John and Lizzi chat about optimizing for image search. They cover everything from naming your image file, how often Googlebot crawls images, increasing visibility of your page through image search, to improving alt text and image accessibility.” Let’s... [...]

A lot of people think a silo structure is critical to optimizing their site foe search engines. SEO is not just about having a silo structure on your site or about keyword density. You don’t need to worry about them. They won’t hurt, but true SEO requires more. There’s a major SEO technique called the “3T method”, used by SEO experts, that can open a flood of daily unique visitors. The nice thing is that you get natural social backlinking, as well, which is ideal for improving Google rankings. SEO Moz, QuickSprout and many more well-known sites are using ‘3T... [...]