Keyword mapping is a process of assigning keywords to the relevant pages and creating a logical structure of the website based on keyword research. Search Engine Journal has published ‘Keyword Mapping: A Beginner’s Guide’ explaining the importance of mapping out your keywords as an essential part of a successful search engine optimization strategy. Viola Eva says, “There are several benefits to keyword mapping. First is that it organizes your content effectively, which not only aids in Google’s understanding of how relevant this URL is for a search query but also makes it... [...]

Keyword mapping is the process of assigning keywords to the relevant pages on your website. It’s what your SEO strategy has to start with and what you should do regularly to enrich your website with new keywords. Chris Green has published an article featuring some useful ways to mapping keywords to your website. He says, “If you’re looking for a quick/simple way to match your most important keywords with pages on your site, this spreadsheet is my favourite way to do it. This is a simple-yet-effective method for creating sitemaps as part of a site optimisation, build or migration... [...]