The latest ‘Econsultancy’ blog post is titled “Improve your web conversions with the ‘LIFT’ model”. Shane Jones says, “It’s 2014. The majority of people are doing business online. It’s imperative that your company website offers the experience your target audience needs to encourage a conversion. Whatever services your business provides, your website needs to go beyond basic. Deploying a smart conversion strategy is the key to your website success. WiderFunnel created a method for identifying areas of improving conversions on your website called “the... [...]

March 19th, 2014
in 2014 Digital Marketing Trends, Internet Marketing Tips
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