E-commerce Link Building Techniques

Link building helps businesses expand beyond borders. In e-commerce too, quality links add value to sales. Search Engine Land contributor Kevin Rowe has published an article featuring six link building techniques for e-commerce. She says, “For ecommerce sites, driving traffic to category, brand and product pages can lead to greater returns. But earning links to these pages is complicated as many of the highest quality publishers prefer to link to informational content. Many ecommerce sites also don’t build long-form, helpful content because blogs and content hubs tend not to yield direct... [...]