There’s a lot of buzz about marketing on Facebook, and rightly so. It works well for some products. But its business-oriented cousin, LinkedIn is perfect for some niches, even better than Facebook. Most Facebook members are leisure-oriented. Most LinkedIn members are business people. Let that difference sink in. If you are selling a business product, you will probably get better results with LinkedIn. Like every social site, LinkedIn has its quirks and special features you need to know about if you are going to do the most business on it. If you grasp their unique potential, you can do well... [...]