A LinkedIn newsletter is a set of regularly published articles on LinkedIn, typically about a specific topic. LinkedIn makes it easy to invite all your connections or followers to subscribe when you create a newsletter. Content Marketing Institute contributor Anny Gynn has shared four tips to help you strengthen your marketing with LinkedIn newsletters. She says, “I turned to brands and agencies who use the LinkedIn newsletter, one of the people who worked on the newsletter feature, and LinkedIn’s published guidance. Connect through conversations and ideas The LinkedIn newsletter capability... [...]

By publishing LinkedIn newsletters, you can stay close to your contacts and promote your products and services. Social Media Examiner has published a new video ‘How to Use LinkedIn Newsletters: A Guide for Marketers’ to help you understand and utilize the LinkedIn newsletters. The SME team says, “Want to start sending regular updates to your LinkedIn following? Are you wondering if LinkedIn newsletters would work for your business? Learn why you should explore LinkedIn newsletters including the pros and cons, what you can publish, and how to get them to convert.” Social... [...]