Long-form content is typically more than 1,200 words. It is content that dives deep into a topic and covers it in great depth and covers various content formats. Search Engine Land contributor Rachel Lindteigen has published an article featuring six useful ways to create long-form content that ranks, gets read and converts. He says, “To start, make sure there’s a conversion path for your reader. Your content pieces need to tie to your products or services to drive revenue and conversions. If you’re answering questions for your potential customer and providing helpful information, they’re... [...]

Long-form content is content that offers a lot of information and/or a great depth of information on a given topic. Search Engine Journal has published ‘A Guide to Long-Form Content’ to help marketers gain more authority in your industry by creating long-form content. Adriana Stein says, “Let’s tackle the “is long-form content dead?” debate once and for all. To give you a bit of context into what we’re working with, Microsoft reported that 20 years ago, the average attention span was 12 seconds. Today, we’re at a whopping 8.25 seconds. On the other hand, we binge-watch multiple... [...]

Long-form content is a piece of writing that is between 1,000 — 7,500 words. By creating such type of content, you can improve the chances of getting higher SEO rankings. MOZ contributor Paddy Moogan has published an article on why SEOs should invest more in long-form content. He says, “There are many reasons why long-form content can work well for a business, and brands rarely take advantage of all of them. We can often get so caught up with writing the actual content, that we forget about the related work we need to do, and lose sight of the benefits. Let’s look at some of the reasons... [...]