A marketing plan is a document that lays out the marketing efforts of a business in an upcoming period. It outlines the marketing strategy, promotional, and advertising activities planned for the period. HubSpot has published a new video ‘How to Write a Marketing Plan In 5 Easy Steps’ to help you come up with a marketing plan. The HubSpot team says, “Bringing people to your business can feel difficult. You might not know where your audience is, or how best to engage with them. A marketing plan helps you outline what your business needs, and creates a roadmap for how to get there.... [...]

When it comes to marketing – a plan works like a backbone. With a clear marketing plan, you can achieve your desired goals. HubSpot contributor Rebecca Riserbato has published an article highlighting five steps to creating a great marketing plan. She says, “Do you take a good, hard look at your team’s marketing strategy every year? You should. Without an annual marketing plan, things can get messy — and it’s nearly impossible to put a number on the budget you’ll need to secure for the projects, hiring, and outsourcing you’ll encounter over the course of a year... [...]

A full-proof marketing plan helps you set your marketing goals and decide the path to achieve set goals. HubSpot contributor Rebecca Riserbato has published an article highlighting five steps to creating an outstanding marketing plan. She says, “Marketing plans can get quite granular to reflect the industry you’re in, whether you’re selling to consumers (B2C) or other businesses (B2B), and how big your digital presence is. Nonetheless, here are the elements every effective marketing plan includes: 1. Business Summary In a marketing plan, your Business Summary is exactly what it... [...]

A marketing plan is the advertising strategy that businesses implement to sell their product or service. It helps determine who the target market is, how best to reach them, at what price point the product or service should be sold, and how a company can measure its efforts. HubSpot contributor Rebecca Riserbato has published an article highlighting five steps to creating an outstanding marketing plan. She says, “Marketing plans can get quite granular to reflect the industry you’re in, whether you’re selling to consumers (B2C) or other businesses (B2B), and how big your digital... [...]