Marketo Releases ‘Social Marketing Tips and Best Practices’ Guide

Marketo has released the ‘Social Marketing Tips and Best Practices’ guide. The Marketo team says, “This 80 page guide is full of practical, easy-to-implement tips that will help you amplify your social efforts and learn how to: Drive peer-to-peer sharing and promote influencer marketing Turn social media channels into powerful lead generation channels Incorporate social marketing throughout the sales funnel Effectively measure social marketing to determine real business ROI Develop organizational buy-in for social media efforts”. Marketo’s ‘Social Marketing... [...]