A Data-Backed Guide to Newsletter Content Strategy [Guide]
Newsletter marketing is a powerful tool for building customer relationships, delivering targeted content, and driving engagement. It helps maintain brand visibility while nurturing leads and boosting conversions over time. HubSpot has published ‘A Data-Backed Guide to Newsletter Content Strategy: 17 Formats & Topics Driving ROI for Hundreds of Newsletter Creators’. Laura M. Browning says, “If you have, or are planning to start, a B2B newsletter, devote some time to your content strategy. It will evolve and change over time as you figure out what hits best with your audience,... [...]