The success of any marketing campaign depends on the ability to gain “mindshare” for your offer. To do that you need to stand out from the crowd. To stand out, you first need to know where the “crowd” of marketers in your niche are. Jason Parker and Charles Kirkland have just released a tool, called FON Spy Tool, dedicated to helping you understand the whole range of competition in your niche so you can compete smartly against them. There are thousands of competitors in your niche, some small and probably some that are very big. Do you know what they are doing? Specifically: •... [...]

WordPress site are all over the web. Many are attractive and professionally done. Wouldn’t it be nice to easily see what components an attractive site is made up of. It could be a competitor site or any other site. WP SpyBar does just that. It is a plugin (but not a WP plugin), a Firefox plugin and a Chrome plugin. It installs effortlessly into either or both of these browsers, and sits quietly in the toolbar until you come upon a site you want to look under the covers of. When you click on the WP SpyBar icon, it searches through the WordPress data on the site and shows you all the details... [...]