Video plays a pivotal role in content marketing by capturing attention and driving engagement through visually compelling storytelling. It enhances brand visibility, fosters emotional connections, and effectively conveys complex messages in an easily digestible format. HubSpot contributor Amanda Zantal-Wiener has published an article featuring 10 reasons why no one is watching your video content. She says, “Read on, and bookmark them for reference when you’re formulating your next video content strategy. Why No One Is Watching Your Videos 1) They’re too long. It seems like we’re past... [...]

Visual storytelling is a powerful and engaging way to communicate. It helps you connect with your audience and achieve desired results. Content Marketing Institute is hosting a webinar ‘No Excuses: Using Video as an Immersive Content Strategy’ on Wednesday, August 31, 2022, at 2.00 pm ET. The CMI team says, “Join us for a free webinar on August 31, 2022. We’ll have an in-depth discussion about how any business can use video – or start using video – more effectively to increase audience engagement and revenue. We’re bringing together a panel of content marketers to share... [...]

Visual storytelling is a powerful and engaging way to communicate. It helps you connect with your audience and achieve desired results. Content Marketing Institute is hosting a webinar ‘No Excuses: Using Video as an Immersive Content Strategy’ on Wednesday, August 31, 2022, at 2.00 pm ET. The CMI team says, “Join us for a free webinar on August 31, 2022. We’ll have an in-depth discussion about how any business can use video – or start using video – more effectively to increase audience engagement and revenue. We’re bringing together a panel of content marketers to share... [...]

Entrepreneur magazine contributor James McKinney has published a new podcast episode ‘How to Leverage Personal Videos to Build Relationships with Customers’ featuring Matt Barnett. He says, “Matt Barnett is the founder of Bonjoro, a tool for sending personal videos to customers. In this clip from an episode of “The Startup Story” podcast, Barnett talks about leveraging video for customer satisfaction, onboarding and sales cycles to increase revenue. Barnett unpacks the value proposition of video as a tool for building relationships with potential customers and how to leverage... [...]

Neil Patel has published a new video ‘A Unique Type of Content That Will Generate You 100,000 Visitors Per Month’. He says, “If you want to rank on Google, you have to create content. As Bill Gates once said, content is king. But how do you rank higher than the competition and get tons of traffic when everyone’s creating the same me too content?”. Watch the video here. Neil Patel’s Blog  [...]

Video marketing enables you to move a step closer to your customers and deliver your message in a persuasive manner. Business2Community contributor Joseph Chukwube has shared a four-step guide to help you effectively use video to relate with your customers in an innovative manner. Chukwube says, “Successful video marketing is beyond dropping clips on your social media channels. The four basic principles behind creating relatable videos for your customers are the following: Storytelling, Contextualization, Authority, and Brand personalization. Tell a Story These days, storytelling is a... [...]

To achieve success in YouTube video marketing, you need right tools and technology that can help you to create attractive video content that gets great results. Entrepreneur magazine team has published a new video ‘The Tools You Need to Create a YouTube Recording Studio’ featuring Jeff Rose. The Entrepreneur team says, “Jeff Ross’s videos have been featured on YouTube’s Trending tab and have millions of views. In this video, Ross talks through the equipment he uses in his home office to make high-quality content. According to Ross, equipment is not a barrier to starting... [...]