A marketing plan is crucial as it provides a strategic roadmap, guiding businesses toward their goals with clear objectives and tactics. It ensures consistent messaging and helps allocate resources efficiently to maximize impact. HubSpot contributor Rebecca Riserbato has published an article featuring six tips on creating an outstanding marketing plan. She says, “In a marketing plan, a business summary is exactly what it sounds like — a summary of the organization. It gives all stakeholders a refresher on your company before delving into the more strategic components of your plan. It also... [...]

A marketing plan may be part of an overall business plan. Solid marketing strategy is the foundation of a well-written marketing plan so that goals may be achieved. HubSpot contributor Rebecca Riserbato has shared five steps to create an outstanding marketing plan. She says, “Marketing plans can get quite granular to reflect the industry you’re in, whether you’re selling to consumers (B2C) or other businesses (B2B), and how big your digital presence is. Nonetheless, here are the elements every effective marketing plan includes: 1. Business Summary In a marketing plan, your Business... [...]

A clear marketing plan creates a link between the strategic direction of the business and the delivery of results. It connects everything together and ensures that the right activity is taking place, at the right time, to the right audience through the right channels. HubSpot contributor Rebecca Riserbato has published an article highlighting five steps to create an outstanding marketing plan. She says, “Marketing plans can get quite granular to reflect the industry you’re in, whether you’re selling to consumers (B2C) or other businesses (B2B), and how big your digital presence... [...]

A marketing plan may be part of your overall business plan. A strong marketing strategy is the foundation of a well-written marketing plan so that goals may be achieved. HubSpot contributor Rebecca Riserbato has published an article highlighting five steps to creating an outstanding marketing plan. She says, “Marketing plans can get quite granular to reflect the industry you’re in, whether you’re selling to consumers (B2C) or other businesses (B2B), and how big your digital presence is. Nonetheless, here are the elements every effective marketing plan includes: 1. Business Summary In... [...]

HubSpot contributor Rebecca Riserbato has published an in-depth article highlighting 5 steps to create an outstanding marketing plan. She has also included free templates. She says, “To start, let’s dive into how to create a marketing plan and then take a look at what a high-level marketing plan has inside. In this article, we’re going to discuss: What a High-Level Marketing Plan Includes How to Create a Marketing Plan Marketing Plan Templates You Can Use Simplified Marketing Plan Template Plus — Social Media Plan Templates Marketing Plan Outline Marketing plans can get quite... [...]

HubSpot contributor Rebecca Riserbato has published a new template called ‘5 Steps to Create an Outstanding Marketing Plan’. She has also shared a five-step strategy to plan a strong marketing plan. She says, “Before you can get started with your marketing plan, you have to know your current situation. What are your strengths, weaknesses, opportunities, and threats? Conduct a basic SWOT analysis is the first step to creating a marketing plan. Additionally, you should also have an understanding of the current market. How do you compare to your competitors? Doing a competitor... [...]