PPC reporting provides insights into the performance of pay-per-click advertising campaigns, including metrics like clicks, conversions, and return on investment. It helps marketers analyze campaign effectiveness, optimize ad spend, and make data-driven decisions to improve future campaign strategies.Search Engine Land contributor Tim Jensen has published an article featuring 8 free tools for PPC reporting.He says, “This article looks at eight free options you can use for PPC reporting.1. Looker StudioLooker Studio (formerly known as Google Data Studio) is a full-scale tool for building... [...]