This is a reminder for the Adweek webinar to be held on September 25, 2024. As people demand more transparency and control over their data, the trade-off between privacy and performance is a challenge for today’s marketers. Adweek is hosting a webinar ‘Yes, Privacy and Performance Can Co-Exist’ on Wednesday, September 25, 2024, at 1.00 pm ET. The Adweek team says, “Discover how marketers can maximize the impact of their first-party data while collaborating in privacy-preserving ways from leaders at Snap, Booking.com, and Snowflake. You’ll find out: How Booking.com built... [...]

As people demand more transparency and control over their data, the trade-off between privacy and performance is a challenge for today’s marketers. Adweek is hosting a webinar ‘Yes, Privacy and Performance Can Co-Exist’ on Wednesday, September 25, 2024, at 1.00 pm ET. The Adweek team says, “Discover how marketers can maximize the impact of their first-party data while collaborating in privacy-preserving ways from leaders at Snap, Booking.com, and Snowflake. You’ll find out: How Booking.com built a comprehensive picture of campaign performance with Snap and Snowflake, setting... [...]