This is a reminder for the MarTech webinar to be held on February 28, 2023. MarTech is hosting a webinar ‘Balance Privacy and Personalization with these First-Party Data Strategies’ on Tuesday, February 28, 2023. The MarTech team says, “Join us for this live webinar, where we will explore how businesses can leverage first-party data to achieve both privacy and personalization in their marketing efforts. Our Consent and Preference Management expert will share best practices and actionable insights on leveraging first-party data to drive customer engagement and sales while ensuring... [...]

In today’s digital landscape, privacy and personalization are often seen as conflicting objectives. On the one hand, customers demand privacy and control over their personal data. MarTech is hosting a webinar ‘Balance Privacy and Personalization with these First-Party Data Strategies’ on Tuesday, February 28, 2023. The MarTech team says, “Join us for this live webinar, where we will explore how businesses can leverage first-party data to achieve both privacy and personalization in their marketing efforts. Our Consent and Preference Management expert will share best practices... [...]