The Marketer’s Guide to Process Mapping [Guide]

Business process mapping helps you improve efficiency, employee and customer satisfaction. HubSpot has published ‘The Marketer’s Guide to Process Mapping’ to help you improve process mapping. Sheryl Green says, “The first step to process mapping is to determine your desired outcome. Your process may look slightly different depending on your goals and your company’s specifics, but here are seven steps you can use to guide yourself and your team through a marketing process map: Source 1. Do your research. Research who you want to market to, where you will find them, and... [...]