The product life cycle refers to the six stages a product goes through during its existence, starting from development all the way to decline. HubSpot contributor Rebecca Riserbato has published an article featuring the six stages of the product life cycle. She says, “In the marketing industry, the typical depiction of the product life cycle only has four main stages — Introduction, Growth, Maturity, and Decline. At HubSpot, we agree that these are vital for a product, but the two stages “Development” and “Decline” aren’t nearly covered enough. As marketers, it’s important... [...]