Everything You Need To Know About Product Listing Ads

Product Listing Ads (PLAs) are paid advertisements that appear in search results for a target customer. They are also known as Google Shopping or Google Product Search.Semrush contributor Asif Ali has published an in-depth article explaining product listing ads.He says ,”PLAs are a straightforward way to get noticed by customers right at the moment they are searching for a product you offer.But creating and managing an effective PLA campaign can be challenging.The PLA Research tool from Semrush helps you with that, offering insights into your competitor’s Google Shopping ads.... [...]