Reimagining Retail: Gen Z’s Path-To-Purchase [Podcast]

EMARKETER has published the latest episode of ‘Behind the Numbers’ podcast ‘Reimagining Retail: Gen Z’s path-to-purchase—What most folks get wrong about them and how social media influences in-store behavior’. The EMARKETER team says, “On today’s podcast episode, we discuss what people get wrong about Gen Z’s path-to-purchase, their relationship with stores, and how they differ from millennials. Listen to the conversation with our analyst Sara Lebow as she hosts analysts Blake Droesch and Paola Flores-Marquez.” Reimagining Retail: Gen Z’s path-to-purchase—What... [...]