Volatility in search results refers to the fluctuation or variation in the ranking positions of web pages or websites in search engine results pages (SERPs) over time. MOZ has published the latest episode of the Whiteboard Friday video ‘How Volatile Are Search Results?’ featuring Tom Capper. The MOZ team says, “How volatile are organic search rankings day to day? Tom dives into data he captured using STAT to answer this question.” MOZ  [...]

Google usually ignores punctuation and mathematical symbols from a query because it doesn't index them. Recently, Google has updated its search results for queries involving punctuation marks and symbols. Searching for the symbol equivalent of a period, comma, carat, percent sign and more symbols now will return search results – though they aren't always exactly relevant. Google started to show results for queries like [.], [,], [:], [;], [#], [%], [@], [^], [)], [~], [|], [“], [<], [$]. When you search for [%], Google shows the results for [percent sign] and that happens irrespective... [...]